It’s a new year and many of us are setting goals and planning for the next 12 months.

How many of those plans involve meetings and events? Probably a lot. While you’ve spent time on your sales, manufacturing, and operational strategies, have you thought about your meeting and event strategy? If you’re like most businesses, you have not.

Imagine you are launching a new product in Q3, it’s going to require training of your sales, manufacturing, and operations teams as well as marketing communication and a public roll out. All of this will require meetings and events that must be thought out strategically. What should happen when? What’s the best method, in-person, virtual, or hybrid? What’s the best bang for the buck?

If your head is spinning, you need a partner who has been there and back and can help you create a strategy to make your launch (or any other event) a great success. At innoVia Productions, we are just that partner. Our entire team is comprised of experienced event professionals who can help you build a meeting and event strategy for 2022 to reach all your goals.